Hermès is going to travel this spring with its new fragrance “Voyage”. The new perfume made by the luxury brand, is unisexual and will perfectly feature image of both men and women. The upcoming scent, based on musky and woody notes, developed by the major “nose” of Hermès, Jean-Claude Ellena.
cosmetics & perfumes
The Axe brand has launched a new campaign in the Russian Internet aimed at young men who are not brave enough to ask girls for a phone number. With Axe they can feel completely free to come up to any lady and get her attention. The interactive project is located here, at phone.axeeffect.ru, where the consumers can find profile of 5 stunning young women and start a sweet conversation with any of them.
More and more of the global brands are turning social. The US manufacturer of cosmetics and toiletry, Avon, has been among the pioneers of the movement. The Avon Foundation, which was founded more than 50 years ago, is deeply involved in a projects committed to improving the lives of women and their families. The brand supports the projects aimed at rendering help to women in need. Love/Avon Army of Women if one of them.