Karl Lagerfeld designed yet another bottle of his favorite Diet Cola and put his signature stamp on it turning the Coke bottle into a fashion accessory. The designer, artist and photographer of Chanel has created three design variations for the new ‘Love it Light’ campaign featuring utterly new glamorous color scheme for Coke—black, white, and pink.
fashion & luxury
Fashion brands are not only providing the people with haute couture attires and opulent accessories—some of them are really committed to improving the world outside the fashion houses, luxury boutiques and glamorous parties. One of those social-minded brands, Giorgio Armani joined the UNICEF’s clean water Tap Project, conceived in 2007 by Droga5, with its Acqua for Life initiative in 2010, and now is adding a new element to its project by launching the Drops for Life extension.
Uniqlo, a Japan-based fashion retailer, has introduced a new online fashion project featuring an integrated Facebook functionality. Fans of the brand are welcome to upload photos of themselves dressed in UNIQLO clothing items at uniqlooks.uniqlo.com. By doing this, the fashion retailer gives a chance for those eager to show off their style make a statement, while those willing to share their viewpoint and get a place where they can do this.
On February 17, Sweden-based clothes brand Hennes & Mauritz AB introduced its new collection of unisex clothing for both men and women as part of its involvement in Fashion Against AIDS program aimed at raising awareness of HIV/AIDS and preventing its further spread. To learn more about the campaign, visit the dedicated website at www.designersagainstaids.com