Red Bull USA has chosen the greatest tech minds of today’s world in course of its Red Bull Creation contest of inventors, makers, and hackers. Previously the brand has posted a call for all inventors to participate in a competition and roll out their works that would link the past to the future. So, the main requirement set for the submissions is that it should be an invention of the future with a ‘retro’ twist.

Škoda has kicked off a new integrative promotion in the UK , which is revolving around solving mysteries. The auto brand, which promoted its Fabia model with great ‘Cake’ and ‘Made of Meaner Stuff’ commercials by Fallon last year, teamed up with the agency again to launch the ‘Škoda Puzzle’ campaign as part of its TV sponsorship of the US Crime Drama on Channel 5.

Glenfiddich has partnered with MOJO music magazine to present New Voice award. They competition organizers are looking for the unsigned singers and songwriters in the United Kingdom. Very gifted, but unsigned. The culmination of this competition will be marked by a live event at London’s Gibson Studios in July, when the top five finalists, as selected by MOJO readers, will perform in front of music industry stars panel chaired by editor Phil Alexander.

PepsiCo’s functional drink Gatorade, which is known for its campaigns featuring A-list athletes, has launched the ‘Replay’ promotion in Australia dedicated to bringing back the favourite sporting moments of its consumers. Apparently, the drink is not only good for body, but also has a positive influence on memory—those, who want to share their recollection on the hilarious episodes from their sports life, are invited to visit the www.gatoradereplay.com.au website where they can upload their stories.

Magnum can be proud of its rich advertising background—last year, the brand released a gorgeous spot by Brian Singer featuring Benicio del Toro, at this year’s Tribeca Film Festival it presented a series of vignettes created by Karl Lagerfeld, and now Unilever Canada is one the lookout for Magnum heir in its new advertising push. The campaign developed by Ogilvy & Mather to promote the ice cream’s six-flavour range launching in Canada this month, was kicked on the dedicated website and Facebook page.