Sollys, the Nestlé Brazil’s brand, is sponsoring a vertical running competition, which will take place on August 29 in São Paulo. The participants of the sportive event will be climbing the stairs of 142-meter high Nestlé building, which is one of the tallest ones in the world with its 31 flights and 765 steps.
festivals and competitions
Back in 2004, Yahoo! launched its Big Idea Chair award to recognize the best practices in the interactive marketing sphere all around the globe. To support the launch of this year’s phase in Brazil, the Everything, integrated communications company, which is a part of ABC Group, developed a series of hilarious episodes «Little Kids, Big Ideas,» featuring children of 7-12 years old, who are acting as creative stuff of a mini-agency.
Earlier this summer, Greenpeace organized a contest encouraging people all around the globe to redesign BP’s logo after the Gulf oil spill catastrophe. A week before the end of this competition and announcement of the winner, the global environmental organization launched another creative challenge at jovoto, inviting internet users to find a new key visual to support the message «Renewable energy can cover 100% of our power requirements by 2050» for its upcoming anti-nuclear power campaign in Germany.
Soon after launching its young designers contest in collaboration with MTV, Swatch is kicking off another creative project, dedicated to aspiring talents in the areas of “illustrative art works, art projects with graphic influences, animations and book art objects.” Swatch Young Illustrators Award is encouraging all emerging creatives to take part in the contest (arranged for the second time) for a chance to receive a money award of €6,000, get publication and illustration agency contracts and be invited to design a limited-edition Swatch Watch.
Carlsberg Canada believes that the day, on which people get married, is one of the most special occasions in their life. Through its Big Wedding Bash, the brand gives one deserving couple with an inspiring, impressive, unconventional or just sweet love story to win $100,000 for the wedding arrangements and make this day really worth to be remembered.