Heinz announced three ketchup innovations in response to consumer demand: Heinz Dip & Squeeze, a reduction in sodium across its base ketchup line and the launch of Simply HeinzTomato Ketchup.
food
Starting on February 1 America can cast their votes at Pepsi‘s www.refresheverything.com for the refreshing consumer-generated ideas that they believe will make a positive impact on their communities. This is the first of eleven opportunities for the public to win grants from $5,000 up to $250,000 throughout the year. The first voting session ends on February 28 and the ideas that receive the top votes will be announced on Monday, March 1, 2010.
Oscar Mayer, Kraft Foods brand, has launched a nice campaign called Good Mood Mission. The visitors of the mini-site are encouraged to participate in the project aiming at gathering food for Feeding America, the nation’s leading domestic hunger-relief charity. The brand offers the visitors to add their good mood to the gallery and tell the world what makes them happy. For each mood the company will donate one pound to the charity, and the ultimate goal is 2 million pounds.
Nespresso is demonstrating its love for cuisine by its involvement in Madrid Fusión 2010 gastronomy festival (January 26-28) which is a great trade fair for professionals of the culinary world. The chefs for round the globe come to the event and share their experience with the colleagues. Nespresso has invited top chefs to sample Nespresso Grand Cru coffees and match them to an array of delicacies, from sweet to savoury.