A range of processed food, drink and alcohol manufacturers as well as fast food companies are collaborating with the UK Department of Health to develop a government policy on obesity, a problem which mainly roots in improper eating habits. The companies, which teamed up for working on the paper, are McDonald’s, KFC, PepsiCo, Kellogg’s, Unilever, Mars and Diageo.
Kellogg’s
To help Canadians take fibre to new flavour frontiers, Kellogg’s All-Bran ready-to-eat cereals brand has enlisted the aid of Jewels and Jill Elmore, personal chefs to Hollywood A-listers, to showcase the versatility of the highly nutritious product and encourage Canadians to enter the “One Million Ways to Eat Kellogg’s All-Bran Recipe Contest.”