Pearlfisher has created a new look and feel for the entire Heinz Infant Feeding portfolio, including the packaging format for the new ‘Taste Of Home’ range. Heinz has the largest share of the Infant Food market, and the new design takes babies on a journey of discovery with tasty, exciting and nutritious food experiences.
package design
The Family (and friends) studio has designed PET carafes for a new range of Innocent Drinks’ ‘not-from-concentrate’ juices, with all new label graphics developed by B&B Studio London. The range will include orange, in ‘with bits’ and ‘smooth’ both available in 900ml and 1.35L sizes and a debut an apple juice recipe in a 900ml size. Its smoothies will remain in cartons.
On Monday, February 07, Henkel announced interactive packaging design contest aimed at finding the best packaging ideas for its adhesive products. It also introduced a new hub at www.packdesign-contest.com where users may register to join the contest and present their design ideas. Unlike other crowdsourcing industry contests, the users will be able to share their opinion and vote for the suggested designs.