personal care

Old Spice Introduces Scents Inspired by the Freshest Places on Earth

Old Spice announced the launch of the Fresh Collection, a line of antiperspirant/deodorants that gives guys the chance to smell like some of the freshest places on earth. Designed by the scent experts at Procter & Gamble, Fresh Collection combines the great protection guys have come to know and expect from Old Spice, with a blend of fresh fragrances that are subtle and not overpowering.

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Kimberly-Clark Introduces New Depend Underwear in Colors and Prints

Kimberly-Clark Corporation announced that beginning in April 2010, it will begin offering its market-leading Depend Underwear for Men and Depend Underwear for Women products in new colors and prints.The new offering, available in male and female-specific variety packs, will provide the same level of superior fit and protection the Depend brand is now providing users with a more underwear-like experience to help them maintain a normal, active lifestyle.

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Dove — the Creamiest Soap

Dove soap, which is positioned as a «beauty bar» with 1/4 cleansing cream rather than a regular soap, was introduced by Lever Brothers in 1955. The owners of the Unilever Company bought soap factory in the Netherlands, which was called De Duif (Dove) and the name of the plant became the one of brand’s (the meaning of the Dutch and English words are the same) and made a flying pigeon to be its main symbol.

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