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Jaguar Brings Mark Abrahams’s «Two Colours» Photo Gallery to Moscow

From September 25 through to October 31, British luxury car brand Jaguar as part of its annual Russian-only street pop-up art gallery project Jaguar Summer Museum will showcase the works of the renowned American celebrity and fashion photographer Mark Abrahams, well known for his passion to expressive minimalism and dichromatic style.

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Posted on 09/10/201209/10/2012 DesignMarketing

Campbell’s Unveils Warhol-inspired Cans along with the «Art of Soup» FB App

Hot on the heels of the announcement of its new Go Soup range for millenials in the U.S., Campbell Soup Co. launches another marketing initiative targeting youth and art lovers.

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Posted on 08/31/201208/31/2012 DesignMarketingSocial Media

Diet Pepsi Gives Gifts to the US Women to Help Them Get More of “Everyday Fun”

While Diet Coke has recently celebrated its 30th birthday and confirmed that its limited-time look, introduced a year ago, will be permanent, rival Diet Pepsi is exploring the level of everyday fun among its female fans in the US.

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Posted on 08/29/201208/29/2012 Marketing

Pringles Teams up with Rock the Vote to Launch a Concert Series

The Pringles brand and Rock the Vote, an organization building political power for young people in the U.S. have partnered to encourage young Americans to exercise their right to vote. The partnership will result in a series of concerts across the country. 

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Posted on 08/29/201208/29/2012 Marketing

Vespa USA Has Launched a New Lifestyle Digital Hub

Vespa USA invites its fans to a new digital hub dedicated to life style and dolce vita. The web site www.LaVespaVita.com offers user content, blogs along with the brand’s products.

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Posted on 08/24/201205/21/2013 Marketing

BMW X1 Restoring North America’s Nature

Taking care of ecology, BMW North America has launched the ‘X1 Restore the Outdoors’ social media program in Seattle to involve Facebook fans to give ‘like’ for its environmental program. 

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Posted on 08/24/201208/24/2012 MarketingSustainability

Coca-Cola Zero to Help Discover a Secret Agent in You

Coca-Cola is to support the long-awaited release of the 23rd installment of the James Bond series, Skyfall, which is to hit the screens on the 26th of October in the UK.

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Posted on 08/21/201208/31/2012 AdvertisingMarketing

Kenco Millicano Offered Londoners a Talking Vending Machine

U.K. coffee company Kenco Millicano has invented a fun and original way to attract consumer’s attention and build the brand identity. The company placed a vending machine that could talk with people and do it not like a robot but like a male human being. 

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Posted on 08/21/201208/21/2012 Marketing

AXE Fuels Guys with Confidence Inspiring Them to Find Their Susan Glenn

Right after announcing a new hub for male gamers, AXE has teamed up with Emmy Nominee Max Greenfield for a six-episode web series that is created on the basis of its ‘Susan Glenn’ campaign. Susan Glenn is a special girl in a guy’s life he was not brave enough to approach at school. 

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Posted on 08/17/201208/17/2012 Marketing

ABSOLUT BLANK Live Continues Partnerships with the Best UK’s Music Fests

Creative initiative, launched back in 2011 as part of global ABSOLUT BLANK campaign, this summer continues to draw attention of clubbers and music fans in the UK, offering free tickets to some brightest music festivals through a competition on Facebook.

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Posted on 08/10/201205/16/2013 Marketing

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