You are welcome to share your thoughts on this article written by Cheryl Swanson, Founding principal at Toniq llc, NYC
You are welcome to share your thoughts on this article written by Greg Taylor, Director of Brand Provocation at Elmwood, London
These are dark, dark times. It seems right now that not a week goes by without some form of man-made or natural disaster hitting the headlines . . . from New Zealand to Japan to Libya: earthquakes, tsunamis, nuclear fallout and revolution. From London to Paris to Tokyo to Athens: crippling deficits, rising unemployment, increasing taxes and growing inflation.
By Cheryl Swanson, Principal at Toniq LLC
With a new decade upon us, we thought this would be a great time to consider what socio-cultural shifts and resulting trends resonating today will gain strength moving forward. For CPG, HBA, any industry really, it is important to know what ideas will gain traction and what trends will fade away. Here, we have listed our favorite trends that we believe will continue to foster, from consumers to design.
As 2010 comes to an end, a mini-download from a recent future trends conference.
Every November in Miami brings 3 full days of “What if..?” thinking by experts that specialize in industries that run the gamut from space exploration to sneaker design. It’s the best way for me to get out of my own mind. So I thought I’d let you in on the download that I shared with the studio here at Flood.