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Dairy Box Launches New Packaging

Creamy boxed chocolate assortment Dairy Box celebrates its 75th birthday this year with new packaging launched in time for Christmas. Bristol-based agency Epoch Design was tasked with engaging the shopper with a refreshed look and feel.  Facing stiff competition from other premium, high street and retailer-own boxed chocolates, the brand needed to stand out in a busy market.

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Posted on 08/22/201101/24/2013 News

Intel Returns ‘Remastered: A Visibly Smart Production’ at the London Design Festival

Intel announced the re-launch of its ‘Remastered: A Visibly Smart Production from Intel’ exhibition at the London Design Festival. During the popular event from September 22—25  in Shoreditch, Intel will reinterpret the classic work of Matisse’s ‘Dancers’ in a striking interactive way.

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Posted on 08/22/201108/25/2011 News

IKEA Launched a New Ad Campaign ‘Happy to Bed’

On August 20, IKEA launched a new ad campaign ‘Happy to Bed’ showing the bedroom as more than just a place to go sleep. A 60-second TV spot called ‘Playfight’ is on air during the first episode of ‘The X Factor’.

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Posted on 08/22/201108/22/2011 News

Aesop Creates Brand Story and Identity for the New Alex James Cheese Range

Aesop, the brand story telling agency which launched in May this year, has created the brand story, identity and packaging for a new range of cheese created by Alex James (ex guitarist of Blur). The range, called Alex James Presents, is launching exclusively in Asda on 22nd August.

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Posted on 08/19/201101/24/2013 News

Cadbury Transforms Its Chocolate Bars Packaging into an Augmented Reality Game

Kraft’s Cadbury is experimenting with modern blippar image-recognition technology and presenting an augmented reality game for customers to play via their smartphones.

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Posted on 08/19/201105/21/2012 News

Nokia Promoting its C3 on MTV Ibiza Summer Gigs

Nokia and MTV UK teamed up to provide UK fans with exclusive content from the ‘I Want My MTV Ibiza’ gigs using mobile and social marketing initiative the ‘Ibiza Insider’. Nokia is promoting  its C3 smartphone in this campaign.

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Posted on 08/16/201108/17/2011 News

Kids Brand Index 2011 Revealed Favorite Childrens Brands

A new report from Brand Republic and Harris Interactive shows a table of leading household brands that children like the most.

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Posted on 08/15/201105/15/2013 NewsSocial Media

Blue Marlin Creates New Design for Balance Water

Independent integrated branding agency Blue Marlin has created a new brand expression for Balance Water, the spring water with Australian flower essences, with new packaging that really makes it stand out on shelf. The new look goes live this month in retailers across the US and Australia.

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Posted on 02/03/201001/24/2013 News

Design Week Awards 2010 Shortlist

The 2010 Design Week Awards show will take place on March 2, 2010 at The London Hilton on Park Lane. At the 2009 New Designers ceremony, award-winning architect Amanda Levete told that there might be a financial crisis, but there is no crisis in creativity in the UK. Here are some works from the award short list (the full version is here).

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Posted on 01/25/201001/24/2013 News

Wren & Rowe Redesigns Pingo Doce Ice Teas

Wren & Rowe has redesigned the Ice Tea range for Portuguese retailer Pingo Doce.  The brief was to outshine the existing brands, and to create a “crowd-pleasing” fun approach to the range.

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Posted on 01/25/201001/24/2013 News

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