Unilever has released its new Sustainable Living Plan focused on minimizing the environmental impact of the company’s brands. The program will be rolling out for the next 10 years and will help the company produce more sustainable products and as well as reach a set of economical targets. Unilever CEO Paul Polman unveiled the plan in London, Rotterdam, New York and New Delhi at the same time on November 15 and noted that the new plan is to “create preference for our [the company’s] brands.”

A range of processed food, drink and alcohol manufacturers as well as fast food companies are collaborating with the UK Department of Health to develop a government policy on obesity, a problem which mainly roots in improper eating habits. The companies, which teamed up for working on the paper, are McDonald’s, KFC, PepsiCo, Kellogg’s, Unilever, Mars and Diageo.

frog design announced a collaboration with UNICEF as the organization’s lead design and innovation partner on Project Mwana, a major mHealth initiative to improve maternal and infant health and welfare in peri-urban Malawi and rural Zambia. The immediate goal of the project is to leverage mobile technologies in innovative ways to significantly increase mothers’ visits to clinics for ante and postnatal care by January 2012.

Unilever and Walgreens unveiled a new activity and life skills learning area at the Midtown Education Foundation’s Metro Achievement Center, USA, serving inner-city girls in Chicago from grades 4 through 12, at an event here yesterday evening. The new Activity and Life Skills learning area, a formerly unfinished and unutilized space at the Metro Achievement Center, will expand personal and educational development programs to support girls ages 8 to 18.

Dove Hair Care and award-winning actress and singer Idina Menzel invite America’s best glee clubs, choirs and groups of 3 to 10 musically-inclined friends to compete for their own brush with greatness. The «Dove Hair Care Brush with Greatness Sing4All» video contest will give one team a once-in-a-lifetime opportunity to perform the iconic Rodgers & Hammerstein song «My Favorite Things» live onstage at the Radio City Christmas Spectacular on December 28.

AXE has kicked off a massive campaign revolving around the “Less female friends, More women” tagline for the new product, AXE Ex-Friend, launched on the South America market. This time, one of the most sexism-driven brands in the world is employing the theme of male and female friendship and is highlighting the highly debatable notion that girls are not for being friends with, but to sleep with.

TNO and Unilever announced that they have entered into a three year collaboration to explore the links between diet and health. Unilever’s wealth of scientific knowledge in nutrition and health, and in depth understanding of consumer behavior will be combined with TNO’s innovative approaches in human health research. The collaboration has received a grant from the Dutch governmental innovation program Food and Nutrition Delta.

Dove is bringing together the nation’s most influential women and girls’ organizations to launch the Dove Movement for Self-Esteem across the USA to provide women everywhere with opportunities to mentor the next generation and celebrate real beauty. This initiative follows the Campaign for Real Beauty, started by Dove as a global conversation about the need for a wider definition of beauty.

Unilever announced that it has entered into a partnership with Silicon Valley-based Ampere Life Sciences to access Ampere’s Digital Biology™ technology platform and secure exclusive rights for the development of innovative consumer products. Terms of the transaction are not being disclosed. The 5-year initiative will bring together a worldwide team of Unilever and Ampere scientists working on the core biology of ageing.