L’Oreal Paris, the biggest beauty brand in the world, will support the launch of its breakthrough Go 360 Clean deep facial cleansing collection with the «Go Beyond Clean College Campus Tour» this spring. This on-campus experience will build consumer awareness and trial for L’Oreal Paris Go 360 Clean, establishing it as an innovative cleansing solution among college students.
youth marketing
Yesterday Levi’s Portugal launched a two-day campaign in Porto and Lisbon. It features mannequins, which broke it free from the shop windows and stated their tour round the city. The runaways feel free in the busy cities, drive the car, go to parties and merge with the people around, as it’s shown in the spots.