
How will the online world continue affecting package design in the near future? From a practical standpoint, it certainly seems that many brands would look to offer design specifically for online sales
John Nunziato, Little Big Brands
26 August 2010

Packaging is a canvas for brand identity storytelling. It plays a critical role in helping people make informed choices that satisfy their rational and emotional needs.
Tony Di Donato, Di Donato Partners
19 August 2010

Should clients have 100% veto power over designers and creative’s art direction and design?First, they pay for it, and after that their product and brand are at the mercy of it. But the result is all to often that expert craftsmanship and brilliant work is being destroyed and...
Helge Tennø, Scandinavian Design Group
17 August 2010

Are brand owners heeding the very real threat of creative piracy as we become ever more of an e-commerce culture?
11 August 2010

Two decades in the communication industry and how much has it changed. What I am observing in 2010, is an industry culture dominated by self-serving creative businesses with a focus on individual achievements and recognition
Tony Di Donato, Di Donato Partners
11 August 2010

Chris Hart, Creative director at Blue Marlin, Bath, shares his thoughts on “creative roles” of celebrities in design business.
10 August 2010

Well, after a hiatus due to ball games, it was the last episode of High Street Dreams last week. In the fourth and final show it was a small team from Landor’s turn at their 15 minutes worth.
Ben Marshall, Landor Associates, London
3 August 2010

As brands continue to recognize the positive impact that sustainability has on long-term brand value, they've been taking action to reduce waste.
Bertrand Chovet, Interbrand, Paris
2 August 2010

Following the highly publicised sale of Cadbury, United Biscuits, Britain’s leading biscuit manufacturer, could be next in line for sale by its private equity owners, Blackstone and PAI Partners, for an estimated £2 billion, although the sale process has not yet begun.
30 July 2010

The sporting season inevitably gets you thinking about form—not just in a horse-racing sense but when we think of the furore that erupted over the different shapes of the football balls being used in the World Cup. And whilst we all judge the tennis outfits—and particularly those of...
20 July 2010
