Burger King is introducing improvements to the French fries, a product often perceived as one of the major contributors to the obesity problem. The No.2 fast food chain has dramatically reduced the amount of calories in the popular item on the menu—it now includes 40% less fat and 30% fewer calories than the similar offering in the rival chain, McDonald’s. Due to its “lighter” character that delivers more joy than guilt, the new crinkle-cut product was named “Satisfries.”

Nestle USA is tapping into the educational healthy-diet movement with a new campaign “Balance Your Plate with Nestle,” that aims to provide Americans with simple tips and tools on how to cook tasty and balanced meals at home. The new project highlights the importance of using frozen prepared fruit and vegetable entrees and putting them in the “center of the plate” along with fresh components.