latest in Pernod Ricard

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  Beefeater and Coley Porter Bell Have Crafted a Brand New Gin Proposition—the Exceptional Burrough’s Reserve

  Design  May 10, 2013

  Spain and the UK will be the first markets to see the rollout of the new gin produced by Chivas Brothers under the Beefeater Burrough’s Reserve brand name.

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  Scotch Whisky and Italian Craftsmanship Blend in the Chivas 18 by Pininfarina Limited Editions

  Design  Apr 22, 2013

  Three limited-edition outer cases “The Drop” encapsulate the idea of purity and movement.

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  Perrier-Jouët "Grows" The Enchanting Tree, Establishes the Arts Prize in the UK

  Design  Mar 27, 2013

  The new masterpiece, created by the Dutch product designer and artist Tord Boontje, is a champagne service made of suspended golden branches and decorated with anemones.

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  ABSOLUT MOSCOW Pays Tribute to the Russia's Capital

  Design  Mar 8, 2013

  This will be the first-ever collectible variety devoted to Russia, which is arguably considered the home country of vodka.

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  ABSOLUT Has Unveiled a Denim Sleeve for Its Bottle in Travel Retail

  Design  Mar 6, 2013

  ABSOLUT has released a new limited edition, designed as a tribute to denim and travel. The bottle has got a deep blue jeans skin, developed by the Brooklyn-based denim guru and street fashion designer Loren Cronk. To highlight the “voyager” nature of the new bottle, ABSOLUT Denim launched in travel retail.

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  ABSOLUT VODKA Invites Members of the Threadless Community to Design ABSOLUT Chicago

  Design  Feb 8, 2013

  The legendary vodka brand is encouraging U.S. residents to develop the new design for ABSOLUT Chicago...

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  City and Nature Merge in ABSOLUT Vodka Blank Edition by Dave Kinsey

  Design  Feb 5, 2013

  ABSOLUT Vodka launches a new limited-edition bottle, originating from the brand’s previous project, ABSOLUT BLANK, which was launched back in 2011 and engaged celebrated artists from across the globe.

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  ABSOLUT HIBISKUS: The First-Ever Floral Vodka in ABSOLUT’s Portfolio

  Marketing  Jan 14, 2013

  The family of ABSOLUT flavoured vodkas is joined by a new product, ABSOLUT HIBISKUS, which hits the U.S. market this month.