Wella Professinals Has Identified Four Hair Trends 2012 Wella Professionals’ Global Creative Directors, Eugene Souleiman (Care & Styling) and Josh Wood (Color) teamed up again, as they do it every year, to identify four emerging hair trends. Continue reading →
Pearlfisher Creates New Brand Identity for Josh Wood Pearlfisher has created a new brand identity, brand strategy and tone of voice for one of the hair and beauty industries foremost trendsetters and king of colour—Josh Wood. Continue reading →
Wella Professionals Asked Women if «They Are Color Savvy» Leading salon haircolor brand Wella Professionals surveyed women to determine just how much they really know when it comes to hair and haircolor. In the «Are You Color Savvy?» survey, Wella Professionals asked women aged 18—49 to share the where, how and why they color their hair. Continue reading →