To promote its new collection launched in collaboration with artist Yayoi Kusama, Louis Vuitton has teamed up with luxury shopping center Selfridges on London’s Oxford Street, which for the first time ever devoted all of its 24 windows to one brand.

Louis Vuitton announced the collection in the beginning of 2012. Entitled ‘Infinitely Kusama’, the collection includes leather goods, ready-to-wear garments, shoes, jewelry, and watches adorned with Kusama’s signature polka dot prints. The colors of the capsule collection are black, red, yellow and blue.

The 83-year-old Japanese artist is known for her psychedelic works. Louis Vuitton also supported Kusama’s personal exhibition at the Tate Modern in London earlier this year.

The first part of the collaboration hit the stores last month and Selfridges is the only outlet to stock the second drop way ahead of its global release in October, says The Telegraph. The store now hosts a concept boutique which opened on August 24.

The promotional campaign includes two ‘Spot the Difference’ viral films features style blogger Bip Ling who is shown replicating the verses of a poem by Kusama. Viewers are offered to spot five differences between the two films and submit their ideas ‘Spot the Difference Competition’ to @LouisVuitton UK including #LVKusama.

Five winners will be selected randomly. Each of them will receive a copy of Lewis Carroll’s ‘Alice’s Adventures in Wonderland’ illustrated by Yayoi Kusama.