The US research company L2 ThinkTank, a provider of business intelligence for digital, has revealed the latest installment of its Digital IQ Index study devoted to beverages in the US.
Author: Popsop Staff
The global consulting and technology firm Capgemini has been tracking consumer shopping habits since 2002, surveying over 50,00 consumers worldwide, and gathering insights into the changing patterns of purchasing behaviour from originally predominantly traditional physical stores to now multichannel shopping.