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Author: Anna Sanina

Samsung Challenging iTunes U with the Galaxy Learning Hub

Samsung Korea has unveiled it is to roll out a new learning platform for its Galaxy Tab 10.1 and 8.9. The Learning Hub will offer educational content including 6,000 textbooks and videos from 30 different education service providers.

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Posted on 02/23/201202/23/2012 News

BMW and Tate Have Announced First Five Artists to Participate in Their Performance Room Project

BMW has revealed the first five international artists signed for the BMW Tate Live: Performance Room. The art program announced last year will encompass live online performances reaching international audiences around the world.

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Posted on 02/23/201202/23/2012 NewsSocial Media

Nike+ Introduces the New Basketball and Training Experiences

Along with the introduction of innovative products for elite athletes, Nike has unveiled Nike+ Basketball and Nike+ Training—experiences connecting digitally enabled footwear with interactive mobile applications.

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Posted on 02/23/201202/23/2012 News

Sony Starts Selling PlayStation Vita behind Japan

Sony is launching its PlayStation Vita (PS Vita), the next generation portable entertainment system in the USA, Canada, Latin America, Europe and Australia.

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Posted on 02/23/201202/23/2012 News

Nike Introduces Innovative Products for Athletes

Nike can’t stop innovate and improve the world of sport products and technologies. It has announced a series of lightweight performance products designed for the track and the basketball court.

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Posted on 02/22/201202/22/2012 News

See What Happens When You Play with Barbie

After the last year’s scandal with Greenpeace, Mattel is running a new global marketing campaign to promote its Barbie doll brand. The more than 50 years old brand encourages girls to ‘See What Happens When You Play with Barbie.’ The TV commercials are complemented by an augmented-reality online destination and apparel for girls.

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Posted on 02/22/201202/22/2012 News

Converse to Promote Chuck Taylor Gorillaz Collection with a Music Track

To promote its new Chuck Taylor Gorillaz collection, Converse rolls out the ‘Three Artists. One Song’ collaboration again. A new single named DoYaThing, by Gorillaz, featuring Andre 3000 of Outkast and musician James Murphy will be released on February 24.

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Posted on 02/22/201202/22/2012 News

BMW and LSO Will Bring Classical Masterpieces to Masses

As part of its commitment to support cultural projects, BMW has partnered with the London Symphony Orchestra to launch BMW LSO Open Air Classics. The initiative will promote the best instrumental music performed for everyone free and open air.

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Posted on 02/22/201202/22/2012 News

Gap Teams up with Fashion Bloggers to Show What it Means to Be Bright

Gap is preparing to meet spring in an optimistic mood. Its new global marketing campaign called ‘Be Bright’ expresses vibrant and positive attitude to life, bringing colored denim and khakis to the stores worldwide.

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Posted on 02/21/201202/21/2012 News

Panasonic Introduces The Eluga Smartphone

Panasonic enters the smartphone market in Europe this spring with The Eluga, a 4.3-inch smartphone with a 960×540 resolution and NFC support.

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Posted on 02/21/201202/21/2012 News

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