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Category Archive: News

ABSOLUT BLANK Live Continues Partnerships with the Best UK’s Music Fests

Creative initiative, launched back in 2011 as part of global ABSOLUT BLANK campaign, this summer continues to draw attention of clubbers and music fans in the UK, offering free tickets to some brightest music festivals through a competition on Facebook.

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Posted on 08/10/201205/16/2013 Marketing

Agent Provocateur Unveils Its Autumn/Winter Collection Featuring Mónica Cruz

Luxury lingerie retailer Agent Provocateur has signed a professional dancer and actress Mónica Cruz as it’s new face and body to present the brand’s Autumn/Winter 2012 campaign, ‘Wilhelmina: Show Your True Self’.

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Posted on 08/10/201208/10/2012 Advertising

Red Bull Flugtag Now Open for Entries and Returns to Miami

Red Bull continues its famous Flugtag in the United States with the third festival this time also in Miami when it was launched in 2010. The last year’s ‘Flying Day’ took place at Red Bull Flugtag Tampa, Florida.

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Posted on 08/10/201208/10/2012 Sustainability

Mountain Dew Encourages Fans to Develop the Name and Design of a New Soda

Following the success of its DEWmocracy program and as part of the introduction of Johnson City Gold, a new distinctive malt-flavored soda, Mountain Dew offers its fans to ‘Discover Gold.’

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Posted on 08/10/201201/30/2013 DesignMarketing

Jameson’s ‘Great Urban Escapes’ Bottle Provides Guides to Some of the Coolest Cities of the World

Pernod Richard’s Irish whiskey brand Jameson has rolled out a new limited edition bottle that celebrates some of the world’s most exciting cities and its best bars providing a short guide for visitors.

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Posted on 08/10/201208/10/2012 DesignMarketing

Chivas Regal 25 Guides Its Marketing Team though Manhattan of Early 1920s — Digitally

After the initial re-launch of one of the oldest and rarest blend in its portfolio in NYC—Chivas Regal 25 YO whisky—the brand started a unique project aimed at educating its internal marketing team around the globe.

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Posted on 08/09/201208/09/2012 DesignSocial Media

Pearlfisher New York Redesigns Beauty Brand H2O+

Pearlfisher New York has redesigned the brand identity and packaging for skin care, spa, bath and hair care brand H2O+, enriched with sea botanicals.

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Posted on 08/09/201201/24/2013 Design

Musician P!nk Becomes a New Face of P&G’s CoverGirl Brand

P&G’s cosmetics brand CoverGirl has signed rock star P!nk as its new beauty ambassador and made a  photo session with her for the upcoming print advertising campaign.

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Posted on 08/09/201208/09/2012 Advertising

Facebook Offers Gambling for the UK Users

Facebook has partnered with Gamesys, an independent gaming company to launch a new branch on its platform. Now users in Britain who are at least 18 can play Bingo on Facebook and the company will pay winners real money.

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Posted on 08/09/201208/10/2012 MarketingSocial Media

Hennessy Unveils Results of Its Collaboration with Graffiti Artist Futura

Following the last year’s successful collaboration with a modern visual artist KAWS on a limited-edition label design, Hennessy has teamed up with famed NYC-based artist Futura for a series of new creations such as a new limited edition bottle and a custom pair of Converse Chuck Taylor All Star sneakers that accompanies the bottle.

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Posted on 08/09/201208/09/2012 Design

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