Google search data revealed that people tend to turn to internet and online tools for information and communication during crises. The last week Hurricane Irene only proved the importance of National Preparedness Month, a campaign initiated by the FEMA Ready to teach Americans how to prepare for emergencies. On this account, the major technology developer yesterday introduced a new Google Crisis Preparedness website with information and educational tools on using technology to prepare for crises.

Strategic branding and packaging design agency Anthem Worldwide has been appointed to carry out a redesign across the entire range of coffee creamers and innovative coffee enrichers for leading Dutch dairy brand Friesche Vlag, which is part of Royal FrieslandCampina, a multinational dairy company which employs 19,000 people in 25 countries. Anthem is the brand development division of Schawk, whose integrated global network provides innovative solutions to articulate, unify and manage brand impact to create compelling and consistent brand experiences.

Procter & Gamble has been running a promotional interactive program of its Cheer detergent from August 15. Today is the last day of the ‘Dig It. Get It’ program that offers users to watch a music video featuring indie band Strange Talk and its song ‘Climbing Walls’. People can click on items that appeared within the video with a colorful, clickable outline and win them.

LG Electronics is working hard to provide its consumers with solutions, which help save money and space. The brand has released the light, portable and cost-effective Scanner Mouse or LSM-100, which can be used both as a mouse and scanner to capture, save and edit hard copy documents. With the new device, which is already available from Amazon, eBuyer.com, Dabs and Scan.co.uk from £89.99, old and big scanners pass into history, giving way to more innovative offerings.

Google continues to work on web technology improvements. The company has already speeded up surfing with instant pages and voice search.  On the World IPv6 Day, Google joined other major companies to solve the problem of Internet space. Now trying to speed up Internet, Google, OpenDNS and some other companies are now forming the Global Internet Speedup initiative, a new system for sending data on the Internet to end users faster by locating generally where in the world end users are.