Dolce&Gabbana has launched its Masculine vs Feminine campaign, revolving around the eternal theme, the clash between (or a combination of) feminine and masculine power, and promoting the Fall/Winter 2012 collections. The new series of photos shot by acclaimed photographer Steven Klein reveals the spirit of Italia, where ladies are as brave as their husbands and men sometimes can be as sensitive and love romance as women. The brand’s prints are always very juicy and hot, and sometimes are quite controversial (like it was with the homoerotic series of photos last year)—this time, the photos showcase all the emotions towards the opposite sex—both violent and soft, gentle,—which were held inside.

“The imagery of the pictures follows Pasolini’s neo-realism and splashes with colours and stories that are assembled as if in an Italian painting. The Brit-rock feel mixes with the streets of Rome, Pasolini’s times, and a fierce feminine figure. From the beginning, a story that needs, urges to be told, has been created, for once not just by wearing the collection,” writes www.swide.com, the official D&G online magazine.

In the photos, the men are pictured as young, bold and confident guys like rockstar ‘ragazzacci’, and women are represented in two ways—as tender and masculine, dressed in suits, which can deal without men in their life and even protect the other ladies. The list of models featured in the two-part campaign includes Noah Mills, Adam Senn, Arthur Kulkov, Guy Robinson, Nils Butler, Paolo Anchisi and  Daisuke Ueda (men) and Isabeli Fontana, Liu Wen, Maryna Linchuk, Constance Jablonski, Monica Jac Jagaciak and Kate King (women).

On July 12, the brand has also launched its online dolcegabbanastore.com for men and for women, offering D&G collections and accessories to consumers—it provides free shipping of the items in 33 countries (the new collections can be viewed there).