Facebook has invented a new thing to let users communicate with each other as well as attract them to its new Timeline service. Now users can bring their virtual brands to their real daily routine due to a new service called Facebook Cards. The Cards allow people to create personalized business cards based on images and posts from their profile.

Photo: a Facebook Card, from www.guardian.co.uk

Facebook Cards were developed with help of the UK-based digital printing business Moo.com and offering the first 200,000 Facebook users 50 free personalized business cards to promote the service. The standard cost for 50 cards will be £10.

In the end of the last year Facebook launched the Timeline service, which replaces the Wall and helps to document users’ lives using a friendly interface.

«Timeline helps people tell their story on Facebook and feature the parts of their life that mean the most to them,» said Jillian Stefanki, a spokeswoman for Facebook. «The Moo.com integration makes it possible for people to take the same experience with them offline.»

Facebook business cards are supposed to feature a photo image on the front and a favorite quote on the back. Thus, Facebook users will be able to attach the «right images for the right business or social occasions». The Facebook Card are described as an «offline social business card» that blurs boundaries between online and offline worlds.