This week Blue Marlin welcomes Pia Badziong as new business director UK and US. Pia, who joins from PI Global, has started this week at the same time as new London creative director Simon Pendry.

Pia Badziong, New Business Director at Blue Marlin in the UK and US

Pia carved out an impressive reputation for generating new business during her five-and-a-half-year tenure at PI. She is particularly strong in international markets and is going to drive Blue Marlin’s integrated offer to prospects across the Northern Hemisphere, eventually relocating to NY, as Blue Marlin strengthens its team there.

Pia joins as Blue Marlin enjoys a surge in new business wins. The agency, which has offices in Sydney, Bangkok, Singapore and New York as well two studios in the UK, has recently picked up some $3.5m worldwide.

“It is a very exciting time to be joining the agency,” she comments. “I have pitched against Blue Marlin a lot in the past and I have always had great respect for its work and its approach.”

Simon Pendry also joins the London agency this week after 16 years in the business, the last 11 of which have been at JKR.

Blue Marlin group managing director and chief executive officer Andrew Eyles remarks: “Pia and Simon will be important contributors to our on-going success. Simon takes over an expanding design studio with a brief to attract more talent, and bring a new creative perspective to some long established clients, while Pia is coming in to a marketing team that is already enjoying great success in 2011.”

Blue Marlin is looking for a design director, a structural designer and a graphic designer for its London studio.