With only three months left before 2011, global companies are gearing up for creating calendars for the upcoming year. While some brands invite celebrity photographers to shoot and movie stars to be featured in their calendar editions, New Balance Germany decided to crowdsource this job, inviting creative talents to contribute to the brand’s new SNKRlendar.
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Bartels Harley Davidson (Harley Davidson dealer to the stars) in Marina Del Rey, California, will unveil artist Jack Armstrong‘s «Cosmic Starship» Harley Davidson on October 21, 2010. Priced at $1,000,000, this is the world’s first and only million dollar Harley and the only motorcycle Armstrong will ever paint.
On September 1, Apple® unveiled completely redesigned iPod nano, iTunes® 10 with Ping, new iPod touch®, and new redesigned iPod shuffle®, all of which are aimed at enhancing users experience in an extremely enjoyable way. Each of announced additions to Apple’s range definitely deserves to be reviewed, so below we post brief descriptions of the new products. For more information, go to www.Apple.com.
Courvoisier, the UK’s number one cognac, kicked off its «Revolutionary Spirit 2010» two-week festival in July for the Courvoisier The Future 500 members. The brand encouraged the conversation within the dedicated media hubs and invited its fans to take part in special events, arranged by brand in collaboration with its long-standing as well as new partners.
For the third consecutive year, Coca-Cola Israel opens the gate of its summer camp called The Coca-Cola Village to young fans of the soda. This time the iconic brand provided the visitors of the area with an opportunity to ‘like’ this or that place or feature within the camp, just like they do it within the Facebook social network.
Levi’s is inviting American consumers to watch movies in the open air within the period of August 6—27. The famed jeans maker has teamed up with the Alamo Drafthouse (an American cinema chain) and Gowalla (a social network) to arrange cinematic trips, “Rolling Roadshow,” across the country and give Americans an opportunity to watch iconic movies outdoors. The new initiative comes as a part of the massive “We Are All Workers” campaign, launched earlier this summer.