cosmetics & perfumes

Emma Watson Is a New Lancôme Ambassadress

Lancôme is pleased to announce the arrival of Emma Watson as new ambassadress for the brand. An English actress born in Paris, Emma Watson is a young woman perfectly in step with her time. She embodies the freshness, energy and modernity of a generation for which she is the icon—creative, passionate, committed and sensitive to the world around her, she is a confident free spirit who displays astonishing maturity.

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Eva Mendes and Naomi Watts Announced as New Celebrity Ambassadors for Pantene

Pantene has announced a new advertising campaign, featuring two of the most well-known women in Hollywood, actresses Eva Mendes and Naomi Watts have been named new celebrity ambassadors for Pantene. Beginning in July 2011, both women will appear in all elements of the brand’s holistic marketing campaign, including TV and print advertising, in-store displays, iMedia and public relations campaigns. Mendes will be supporting the Breakage to Strength collection and Watts will be supporting the Flat to Volume collection.

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Zoe Saldana Hosts the Last Stop of the ‘Avon Believe World Tour’ in the U.S.

Avon Chairman and CEO Andrea Jung and Avon partner, actress Zoe Saldana, awarded a $60,000 Avon Foundation for Women grant to Chicago-based Family Rescue, Inc. to support its services for domestic violence victims and their families in the Chicago area. The grant was awarded during the Avon ‘Believe World Tour,’ an event to commemorate the company’s 125th anniversary. The event in Chicago is the seventh stop of the 16-city Believe World Tour and the final stop in the United States.

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Estée Lauder Announced 2011 BCA Campaign’s Call-to-Action: For A Future Free of Breast Cancer

The Estée Lauder Companies is thrilled to announce the launch of its 2011 Global Breast Cancer Awareness (BCA) Campaign. Mrs. Evelyn H. Lauder, Senior Corporate Vice President of The Estée Lauder Companies and co-creator of the Pink Ribbon, reveals the new Campaign concept, ‘TOGETHER. Connect. Communicate. Conquer. For A Future Free of Breast Cancer.’ that builds on the 2010 BCA Campaign’s theme, ‘Connect. Communicate. Conquer. Prevent Breast Cancer One Woman At A Time.’ The new global Campaign emphasizes the power of many millions of people joining TOGETHER around the world with one voice to spread the all-important message of breast health and that early detection saves lives.

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