Peroni Nastro Azzurro is to Democratise Opera Experience in Great Britain The iconic Italian beer has launched a series the ‘Peroni di Opera’ events across the country to popularise the classic Italian opera along with promotion of its recently redesigned brand. Continue reading →
Peroni Nastro Azzurro Gets New Subtle Look with JDO Peroni Nastro Azzurro’s new timeless design continues to embody effortless Italian style and keeps the brand relevant to its target audience. The new look designed by JDO will be launched in early May and rolled out globally. Continue reading →
Peroni Nastro Azzurro Launches Autunno/ Inverno Peroni Nastro Azzurro presents ‘Autunno / Inverno’ (Autumn / Winter), the second part of the Four Seasons of Italian Style campaign, a celebration of Italian life through the seasons in reflection of the fashion calendar. Continue reading →
Peroni Celebrates the Taste of Italian Summer in New Campaign SABMiller-owned brand Peroni Nastro Azzurro brings the taste of summer in its new Spring/Summer global ad campaign. The campaign launched on April 15 in cinemas. The central element of the campaign is a video produced using a 1960s style Bolex camera showing attractive men and women having fun and enjoying summer in Italy. Continue reading →