Mobile apps can and should be used for good, the NGO «Doctors of the World» along with their agencies JMW and IVEO have proven.
philanthropy
The U.S.-based web content and customer experience management firm Kentico Software, has conducted a Non-Profit Website Survey among 332 American adults who regularly donate to charities online to learn what’s important for them besides the cause itself.
UK breast cancer awareness nonprofit CoppaFeel, famed British photographer Rankin and professional typographer Alison Carmichael have teamed up for a project that aims to desexualise female breasts and pay attention to what this part of women’s body should normally look like.
London-based WPP-owned creative agency Rainey Kelly Campbell Roalfe/Y&R has launched their own charitable initiative to support the breast cancer cause and raise donations in the UK.
M&C Saatchi has developed an emotional campaign for Transport for London, designed to make people be more tolerant and not let their emotions out on the road. The “Share the Road” effort features a film as well as a dedicated page that explain why we should be more considerate on the roads to have safe journeys.