The Coca-Cola Company announced that it’s going to become the presenting sponsor of The 82-nd Hollywood Christmas Parade. The creators of the show will air the program nationwide and it will last for 2 hours, the longest time ever.
Today, on October 30th the Vancouver 2010 Olympic Torch Relay will begin in Victoria, BC and race its way through Canada. For over three months, 12000 touchbearers will carry the Olympic Flame on its 45 000 km journey through over 1000 Canadian communities. Coca-Cola’s team of 20 entusiasts will also be represented among other honored touchbearers.