Nike has rolled out a new ad campaign in China that calls on people to run, even at night. Nikes effort to challenge Chinese, especially from big cities, to put on running shoes is reinforced with a new web video featuring runners who talk about why they run. A highlight of the video is the story of Salad, a stressed-out 25-year-old office worker who lives in noisy Shanghai and decides to run at night.
Fiat has launched the first 2012 Fiat 500 commercial featuring Jennifer Lopez. The pop-diva has voiced-over the video titled ‘My World’. In the video she drives the car through the streets of Manhattan to the Bronx where she grew up. Jennifer Lopez shares her personal point of view on life in the New York City and how it inspires her to be tougher, to stay sharper and to think faster.