On December 13, a new web-destination was introduced to the world. Youtube Trends is commited to delivering the best and most popular videos uploaded to YouTube in various categories from parodies and fun videos to world news and video news reports.

«The idea for YouTube Trends started with our desire to find new ways of identifying the viral and newsworthy content people love to share and packaging it in an easy to digest format. With over 35 hours of video now uploaded to YouTube every minute, we wanted one place to distill the videos people were sharing and discussing with their friends as well as understand what YouTube could teach us about our culture and current events» — say project organizers.

The website is hosted by Google’s Blogspot and is updated in the form of blog showcasing the latest news on the online videos with the the sequence of the latest posts being published on the front page. It features themed posts, graphs, top 10 lists. Each material has a plethora of embedded video content.

The end of year, according to the tradition of every media website  is dedicated to memorizing the best videos from different categories and publishing the variety of top 10 lists. That’s why the latest posts at YouTube trends are dedicated to Top 10 parodies, the most popular videos of winter disasters and the latest news reports.

«YouTube trends is meant for anyone who wants to know what’s popular on YouTube right now. Because it takes a look at both trends that emerge on YouTube and videos that reflect broader cultural trends, we believe the site will be particularly useful for media organizations looking to cover the cultural and political zeitgeist through web video».