Beefeater Invites Consumers to Redesign Its Classic Bottle for a Special Edition
For the launch of a unique special edition of Beefeater London Dry Gin in Sweden, Beefeater invites the Swedish consumers to show off their creativity and love for London by entering a cocktail and design competition for the new Beefeater bottle.
10 January 2012
Beefeater Has Unveiled Its Holiday Season Pack
Beefeater London Dry gin brand celebrates the 2011 holiday season with a limited edition carton to support the global off-trade sector.
28 November 2011
Beefeater Works with World Duty Free to Deliver Winter Wow Factor
Beefeater Winter Gin, the latest limited edition by Beefeater, recently made its European Travel Retail debut in the main World Duty Free store in London Heathrow Terminal 3. Throughout November 2010 the limited edition, presented in a gift carton, was highly visible on a...
10 December 2010
Beefeater Introduces Limited Edition Winter Gin
Beefeater London Dry Gin has followed its successful summer limited edition with a much-anticipated expression for the winter months. Beefeater Winter Edition will be available in over 15 key markets including US, Spain, UK, Japan and Travel Retail in a Special Edition bottle and...
17 September 2010
Beefeater Unveils Summer Edition Gin
The world’s most award-winning gin and the only premium London Dry Gin still made in London, announces the release of Beefeater® Summer Edition Gin. Designed to reflect a more relaxed style of drinking, this limited-edition gin upholds the high standards of flavor and...
3 June 2010
Pernod Ricard launches Beefeater 24 educational events
Pernod Ricard's whisky and gin unit Chivas Brothers has starting in US special series of promotional educational events for Beefeater 24, a super premium extension to its Beefeater gin brand,...
29 June 2009
Beefeater 24 organizes an exhibition of modern art in London
Beefeater 24, owned by Pernod Ricard, and the Design Museum and have joined forces to celebrate London's dynamic design ecology and explore what it is that attracts the worlds leading designers to study, live and work in the city. At the heart of the exhibition is a...
9 June 2009
Introducing Beefeater 24 to US
Beefeater 24™, a new gin handcrafted with 12 botanicals including a rare blend of teas, will debut in select American cities this Spring – bringing London’s unique gin heritage and modern cocktail culture to the States....
28 April 2009
Beefeater 24: new super-premium gin unveiled
The world's leading premium gin is proud to unveil Beefeater 24, a new super premium expression which takes the very best of Beefeater's heritage, quality and expertise and combines it with the glamour of London, the city in which it is distilled.
28 October 2008
Pernod Ricard held a contest for the best creative solution for brand Beefeater
The second year the Swedish division of Pernod Ricard organizes design contest Beefeater Design Challenge. This time the 10 best Swedish design studios were to create a dispenser used in bars, which would reflect a purely London heritage of the Beefeater gin. According to the...
1 September 2008
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