Heinz Ketchup has launched the ‘Join the Growing Movement’ campaign on its restaurant bottles featuring PlantBottle technology by Coca-Cola, which is 100% recyclable. The partnership dates back to the beginning of 2011 when Heinz has partnered with the soft drinks giant to start using its revolutionary technology. In June 2012, Coca-Cola and Heinz along with other companies including FordNike and Procter & Gamble formed a union of the Plant PET Technology Collaborative (PTC).

The iconic ketchup brand Heinz introduces Heinz Tomato Ketchup Blended with Balsamic Vinegar. The new sauce will be available in the USA on November 14, though not in supermarkets. The new product campaign sends consumers directly to the brand’s Facebook page. Those passionate about ketchup will only be able to purchase a bottle of Heinz with a balsamic tinge online, while supermarkets shelves will be filled with the product in late December. 

On May 10, Heinz announced it will return its classic glass bottle to American retail stores as a limited time offer. According to the offical press announcement made by the brand, Limited Edition Glass Bottle Heinz Tomato Ketchup will be available in a 14 oz. bottle for the suggested retail price of $4.99 at select retailers including Walmart and Safeway from now through August 2011.

America has voted and now 12 young artists will have their artwork reproduced on millions of Heinz Ketchup packets as the winners in the fifth annual Heinz® Ketchup Creativity™ Contest. Pop artist Burton Morris and a panel of judges identified 36 finalists from the more than 26,000 entries from students who poured on their enthusiasm and creativity for America’s Favorite Ketchup.

In the third and the final chapter of our Brands and the City overview, we focused on brands’ projects which helped enrich city canvas and add more elements to the metropolitan life. Here we collected both projects with a social twist, revolving around the idea of making a city a better place to live, and works with a vivid advertising component, such as branded bus shelters, giant interactive billboards and shop windows, which broadened physical borders of the cities.

The Coca-Cola Company and H.J. Heinz Company yesterday, February 23, announced a strategic partnership that enables Heinz to produce its ketchup bottles using Coca-Cola’s breakthrough PlantBottle™ packaging. The PET plastic bottles are made partially from plants and have a lower reliance on non-renewable resources compared with traditional PET plastic bottles.