The Digital Craft
Before we had Apple Macs, Photoshop and a myriad of other programmes, design centered on tradition and craftsmanship, on the physical and the tactile. Yet now, we see the worlds of digital design and physical craftsmanship joining to create new expressions and celebrations of the power of making.
3 May 2012
Pearlfisher Creates New Antipasti Brand Bodega
Pearlfisher has created the brand name, tone of voice, brand identity and packaging for Bodega, the brand new Antipasti brand from Cranswick.
25 April 2012
Treasuring National Treasures
Heritage, legacy and national identity form the backbone of many of our favourite brands: Burberry, Liberty, and Cadbury have become cherished and emulated icons that are rooted in a clear British character
2 April 2012
Pearlfisher Designs the New Corn and Rice Snacks for Kallo
Pearlfisher has designed Kallo’s new corn and rice snacks, in caramel, sweet chilli, salt & vinegar and sundried tomato & herbs flavours. The designs follow Pearlfisher’s new brand identity and...
30 March 2012
Pearlfisher New York Appoints Hamish Campbell as Creative Director
Hamish joins Pearlfisher New York from international design agency Lewis Moberly. With experience gained from working alongside industry greats including Michael Peters and Mary Lewis, Hamish brings a diverse wealth of design experience,...
27 March 2012
Making a Statement
As human beings we are often resistant to change and very quick to make rash and hasty expressions of taste, criticising and discounting a design because its newness makes us feel uncomfortable or challenged. But isn’t this one of design’s fundamental purposes? To question, to provoke, to push us for a response?
13 March 2012
Pearlfisher Creates Identity for Charity Brand Harrison’s Fund
Pearlfisher has created a brand identity for Harrison’s Fund, the charity founded to raise money to fight Duchenne Muscular Dystrophy. Harrison’s Fund is named after five year old, Harrison Smith who...
1 March 2012
The Recipients of DBA's 2012 Design Effectiveness Awards Announced
The DBA, the UK organisation that measures and rates the effectiveness of design in a range of categories by using commercial data to evaluate the success, announced the winners of its annual Design Effectiveness Awards.
20 February 2012
Thinking Brands
We no longer look for a brand that simply informs or that seeks to be our friend; we want a brand that enriches our thinking, works with us to understand our lives and allows us to believe in better. A thinking brand that means something.
10 February 2012
Pearlfisher Designs Brand Identity and Packaging for Waitrose LOVE life ‘you count…’
Pearlfisher has created the new packaging design and brand identity for Waitrose LOVE life ‘you count…’ a range of great tasting meals and snacks designed to support a calorie controlled...
1 February 2012
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