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Author: Popsop Staff

Pepsi Raw adds Twitter url on new cans

Pepsi has added a Twitter url on the new cans of Pepsi Raw — sparkling natural cola, encouraging consumers go online and share their opinion on the product in 140 characters or less.

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Posted on 06/11/200909/21/2010 NewsSocial Media

The Fantanas are back

After a three-year hiatus, when the world needs excitement and refreshment more than ever, the Fantanas mythical females — Summer, Isabela and Melody-  have arrived as the new ambassadors of fun.

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Posted on 06/09/200911/22/2009 NewsSocial Media

Nescafe launches an online art contest

Nescafe coffee brand has started in Benelux an online art contest for the best coffe cup design. The users can create their designs at www.nescafe.be, submit finished art works and vote online.

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Posted on 06/09/200911/22/2009 NewsSocial Media

CLIO Awards 2009 Announces the Winners

The 50th Anniversary CLIO Awards, one of the world’s most prestigious international advertising and design competitions, honoring creative excellence and innovation in the industry, today announced the winners in all categories on 15th May.

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Posted on 05/18/200901/24/2013 Design

Martell XO: “an inspired and independent spirit”

Number three in the cognac market when the brand was taken over by Pernod Ricard in 2002, Martell was a sleeping beauty. The flagship Cordon Bleu was popular in Asia, but the brand as a whole did not have the image it deserved and truly lacked coherency and uniformity.

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Posted on 05/12/200905/11/2009 Case Studies

Redesign for Fundo Los Nichos by Grafikart

The Chilean design studio Grafikart redesigned a range of high altitude Pisco from the Elqui Valley called Fundo Los Nichos. The history of the brand goes back to 1800s, when the Winery was originally found.

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Posted on 03/23/200903/26/2009

Lanjaron mineral water: limited edition packaging

The Spanish design firm Vidal Larsson Duprez has created the packaging for the limited edition 1 litre glass bottle of Lanjaron mineral water brand.

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Posted on 03/23/200903/23/2009

Blue Marlin in global rebrand of Vaseline’s Intensive Rescue range

In 2007, Unilever’s skincare brand Vaseline aimed to reawaken consumers’ awareness of the brand — as the skincare experts with unmatched experience and understanding in caring for and celebrating all skin types.

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Posted on 03/05/200903/22/2011 Case Studies

Burger King’s identity by Sterling Brands

Burger King, the second largest burger chain in the world, needed to revive its brand and give consumers a new reason to come back.

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Posted on 01/21/200901/21/2009 Case Studies

Amstel Premium Quality Lager by VBAT

The Dutch design consultancy VBAT designed the new packaging for the imported Amstel Premium Quality Lager.

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Posted on 01/10/200904/09/2009 Case Studies

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