Bacardi introduces Bacardi Mojito, a new RTD (ready-to-drink) cocktail right in time for the 2010 summer season. The new product in the brand portfolio, being a new word in home mixology, represents the iconic taste in the modern format. To have perfect Bacardi Mojito, you just have to open the bottle and pour the drink into a glass — this takes no longer than 7 seconds.
Author: Anna Rudenko
Yesterday, May 12, Coca-Cola in Great Britain launched a new interactive online application to help meet increasing consumer demand for ‘eco’ information. The ‘Trace Your Coke’ app enables consumers to trace individual cans or bottles of Coca-Cola Great Britain drinks back to their British factory of origin.
An extraordinary cucumber poll, conducted by the Hendrick’s gin, described the daily growth (or lack of it) of four Cucumis sativus as they were «absorbing» the party ideas, which influenced the British people on the National Election Day on May 6. The actions of the key political parties as well as ordinary citizens were “marked” with a little cucumber on the www.gineralelection.com website. Once the elections were over, the biggest cucumbers were used for producing the finest gin.