Sony Will Stream World Cup on Bravia and Blu-Ray

Sony announced that it will start streaming the FIFA World Cup to Bravia TVs and Blu-ray Disc players across Europe via its Bravia Internet Video platform from late May. Owners and prospective owners of a Bravia TV, Bravia Home Theatre or Sony Blu-ray player with Bravia Internet Video will be able to enjoy the Top 20 FIFA World Cup Moments, check out FIFA World Cup stories and anecdotes, watch one of several FIFA World Cup films or check out the profile of their favourite classic football player.

Bravia Internet Video lets consumers watch the programmes you missed on popular ‘catch-up’ TV services, so they can enjoy full-screen re-runs of favourite TV shows whenever it suits them. It also allows access to a whole world of free, on-demand internet content to explore from sharing websites such as YouTube, Dailymotion and many more. It brings a vast catalogue of football games, facts and films directly into the living room.

Initially available in English only, French, Italian, German and Spanish versions of the service will be available soon.

Speaking on the announcement, Christian Luecke, Director Consumer Marketing TV & Online Marketing, Sony Europe, said: “We are very excited to offer a catalogue of the FIFA World Cup Collection to consumers in time for the 2010 FIFA World Cup. Thanks to BRAVIA Internet Video and our partnership with FIFA, we can make some of the greatest football moments come to life in consumers’ living rooms across Europe at the touch of a button.