Author: Anna Rudenko

Absolut has teamed up with Baz Luhrmann to develop the vodka’s first-ever Australia bottle

Absolut’s world map has been recently extended with the launch of the new “geo-centric” bottle created in collaboration with the recognized film director Baz Luhrmann, born in Australia. The new edition, Absolut Oz, pays tribute to the home land of this cinema guru. It is also the first bottle in the range inspired by iconic global destinations that celebrates Australia.

Continue reading →

Nivea teaches British men how to hack this life

Nivea Men has launched the campaign titled Life Hacks to make UK men’s lives a bit easier. The effort includes a series of short videos with simple tricks that can help solve everyday problems. The body care brand doesn’t feature its products in the videos, but uses the spots to explain that boring skin care regimes can be simplified with the Nivea range just like daily routines are hacked with these smart solutions.

Continue reading →

Non-profit Lean In and Getty Images to battle sexism with tolerant photos of women

Lean In, a female empowerment non-profit, collaborates with the American stock photo agency Getty Images to provide a wide selection of sexism-free images of women for business use. The organization founded by Facebook’s COO Sheryl Sandberg will provide a collection of 2,500+ stock photos that portray women of various professions and in various settings in a positive light, without any sexist implications.

Continue reading →

Nokia calls for photojournalists who would capture the “moment of women’s empowerment”

The Thomson Reuters Foundation has teamed up with Nokia to recognize international photographers who document various aspects of what it is to be a woman in the contemporary world. The competition titled “Click for Change” is calling the aspiring photojournalists and creative enthusiasts to submit their works by February 11 for a chance to continue their “investigation,” armed with Nokia Lumia 1020.

Continue reading →

Climate Change Couture collection opens way to futuristic fashion that helps adapt to the climate change

With climate disaster being just around the corner, designer Catherine Sarah Young has developed a collection of fashionable apparel that would perfectly fit into the new apocalyptic settings. The collection called Climate Change Couture encompasses five apparel pieces, each responding to one of the most common threats the contaminated environment may pose to the humanity.

Continue reading →