PepsiCo is launching 600 ml bottles of sugar free soft drinks in the UK to encourage consumers to buy healthier products. The company changes 500 ml bottles of Pepsi Max, 7Up Free and Diet Pepsi for bigger ones in April. The company’s partner Britvic will provide the new format for the mentioned drinks as well as for the Tango brand.
Author: Anna Rudenko
Coca-Cola, оne of the official sponsors of the Olympic Games, has launched a pack of collector Vancouver 2010 Olympic cans. Two years before, in 2008, the company presented five cans with different design, but this winter the set has only four of them, and they seem to be rather similar. Still, they have everything related to the event: Olympic Rings Worldwide Partner logo on the left side of the main design and silhouettes of athletes.
This week, Milton Hershey School and The Hershey Company are celebrating Random Acts of Kindness Week by asking people everywhere to say Thank You for the little things people do for them. From February 15-21, go to www.thehersheylegacy.com to share a virtual Hershey’s bar and some Hershey’s Happiness with friends and family.
Burger King Britain is pushing its new Burger Kings 3-Cheese Angus with the help of a new commercial and a T-shirt creative project. At the microwebsite www.kingtastyshirts.com made specifically for the launch and on the Facebook fan-page you can become creative with designing new black King tees, and then buy or win them.