Coca-Cola welcomed its new 90-calorie Coca-Cola Mini can to New York City just in time for the holidays, by inviting local families to a “mini” dance lesson with the famous Radio City Christmas Spectacular cast and the Rockettes. The Coca-Cola Mini can carries the distinct Coca-Cola contour-shaped bottle image in white on a red background. The 90-calorie count is displayed in an eye-catching bubble located on the front of the can.
Author: Anna Rudenko
Pepsi has opened a nice on-line store where any on-line surfer and the brand’s fan can choose something from a wide selection various Pepsi-themed stuff and purchase it without leaving home. On the www.shop.pepsiusa.com anyone can shop for modern and vintage items with prints and graphics, and start (or expand) a red, white and blue collection.
Nespresso is introducing three new terrific Nespesso Variations 2009 of its great flavored capsules — Apricot, Gingerbread and Chestnut cream. The recently launched promotional campaign, which was developed to introduce the product, revolves around sweet memories. The brand has approached a young Australian director Ben Briand with an offer to create a video, which would express his version of sensory memory.