One of most impressive events at CES 2013 was Samsung’s creative and innovative presentation of the company’s content sharing solution AllShare. To demonstrate the possibilities of the technology, which allows users “to wirelessly and seamlessly stream video, photo and music across all Samsung smart devices,” the brand used the most effective approach, the video performance created using the AllShare service.
Author: Anna Rudenko
Penélope Cruz has starred in Loewe’s SS 2013 campaign, which features a collection inspired by Gala, wife and muse to the surrealism genius Salvador Dalí.
The campaign for the Spanish brand, which has 170 boutiques around the globe, was shot by acclaimed fashion photographers Mert Alas and Marcus Piggott at Palacio Marqués de Villafranca in Madrid (the duo are working for the brand for the fifth consecutive season).
Following the example of Red Bull and Virgin, which are definitely in love with space, AXE (Lynx) launches its own space-related initiative. The brand is providing its fans from around the globe with a hilarious once-in-a-lifetime opportunity to win a trip on board of the Lynx suborbital spacecraft. While previously the brand used to focus on the controversial theme of male-female relationship, now it goes big and serious. The AXE Apollo project has become the biggest and most ambitious initiative of the brand’s 30-year history.
These days at CES, the world’s largest tradeshow for consumer technology, one may see the tomorrow of the domestic appliances, home entertainment, computer and phone devices and much more. The biggest ground-breaking innovation in the field of home entertainment is probably the new generation of OLED TVs—curved and super-thin, with deeper, richer colors and stunning contrast,—unveiled by two rivals, Samsung Electronics Co and LG Electronics.