Calvin Klein Has Rolled out an Engaging Digital Campaign for Its New Encounter Fragrance Calvin Klein Fragrance, owned by Coty has unveiled a new digital campaign promoting its new men’s fragrance, Encounter Calvin Klein, which is set to hit the stores this September. Continue reading →
Macy’s Brings ‘Yes,Virginia the Musical’ to Schools Macy’s department store chain has started developing a musical for schools around the USA. The brand that has been devoted to Broadway for years now brings ‘Yes,Virginia the Musical’ to classes aiming to educate and entertain students. Continue reading →
Harley Davidson Australia Has Launched the Open Road Film Festival Harley Davidson Australia has launched a film contest for those who dream ‘to wake up with a Harley.’ The project Open Road Film Festival developed with 303Lowe is an online short film festival seeking to find new talents. Continue reading →
UNIQLO’s New Undercover Collection Features Giant Insects After the successful UU line for UNIQLO, Japanese designer Jun Takahashi collaborates with the brand again creating the new Undercover collection for the upcoming fall/winter season. Continue reading →
BMW Launching ParkNow and Expanding DriveNow to Solve Traffic Problems BMW Group announced ParkNow, an innovative mobile parking solution and highlighted new details on DriveNow, a premium car-sharing service which features a fleet of BMW ActiveE all-electric vehicles. The news were announced at a press conference with San Francisco Mayor Ed Lee as San Francisco is the first U.S. market where the services will be tried out. Continue reading →
Kenco Millicano Offered Londoners a Talking Vending Machine U.K. coffee company Kenco Millicano has invented a fun and original way to attract consumer’s attention and build the brand identity. The company placed a vending machine that could talk with people and do it not like a robot but like a male human being. Continue reading →
Derrick Rose Returns to Adidas Global Basketball adidas unveils a new adidas Global Basketball campaign with Derrick Rose who is getting ready to come back to big sport after surgery on his torn left anterior cruciate ligament. Continue reading →
Samsung and James Franco Introduce Galaxy Note 10.1 in the U.S. Samsung has partnered with actor and producer James Franco to create a new online film for the Galaxy Note 10.1, which hit the U.S. market last week. Continue reading →
Disney Celebrates Minni Mouse Together with Fashion Designers and eBay Disney pays tribute to its own culture by organizing a festival in honor of one of its most popular characters, Minnie Mouse. Continue reading →
Pepsi Max and Walker Extra Crunchy Will Sponsor X Factor UK PepsiCo partners with the UK version of the X Factor again this season and its Pepsi Max and Walker Extra Crunchy brands will sponsor the live final of the talent show, which will take place in Manchester in December. Continue reading →