To support the local athlete community, Nike has opened the Nike+ FuelStation at Clapham Common, London. This digitally enabled sporting clubhouse follows a modern, also tech-equipped retail space, which Nike launched in March at Boxpark.
Category Archive: News
The article is written by Steve Gibbons, Managing Director of Dew Gibbons, London
I don’t usually pick fights with shop assistants but on this particular occasion I had to. I was in the world’s best known toy shop—FAO Schwarz, New York—and the idea that Monopoly wasn’t a British innovation was preposterous to me, so I told him so.
This summer, Stella Artois is promoting its cider with a pinch of French atmosphere and reference to one of the most stylish game, bowles. On the Stella Artois UK Facebook page, the brand has kicked off a new sweepstakes, inviting its fans to win a limited edition boules kit (C’est boules. Not bowls) for great night out with friends. The competition, which is open for the UK residents, is running through the end of summer, the submission period closes on August 31.
YouTube has been serving as a hub for both entertainment and news-related footage for years, and has turned into a platform for latest citizen-uploaded footage videos on things happening around the globe, from street disturbances and demonstrations, to on-the-spot reporting covering elections or natural disasters. Last month, the video sharing platform launched a face-blurring tool to help secure anonymity when posting footage, and now it presents a new channel, The I Files, dedicated to investigative reporting.
Mountain Dew continues its partnership with musician Lil Wayne as part of its DEWeezy campaign. The company has also partnered with action sports youth development agency STOKED to launch www.deweezy.com, a hub for fans where they can learn more about the project and help to bring the next DEW/Lil Wayne commercial to life.