New York has been inspiring creative minds for decades, being the center of art, music and fashion scene of the country. The High Line is the city’s iconic location, which has influenced creative work of a number of artists and brands, needs some support from people who want to preserve the authenticity of the place. Recently, Friends of the High Line, which “works to build and maintain an extraordinary public park on the High Line… by transforming an essential piece of New York’s industrial past,” launched a merchandise program, which was joined by Diane von Furstenberg. The fashion designer created a special-edition collection to contribute the non-profit organization, which “provides over 90 percent of the High Line’s annual operating budget.”
Photo: Diane von Furstenberg’s collection for the High Line, www.thehighline.org
The new collection includes cotton T-shirts for both men and women, accessories such as a lightweight gauze scarf, sunhat, tote bag, magnets as well as a notebook set, which can be purchased via the High Line’s official online destination. 100% of the proceeds will be donated to the organization (the items’ prices are ranging from $10 to $85). To highlight the special atmosphere, the collection’s items feature the “Dreams come true on the High Line” phrase. This is just one of the contributions from the Diane von Furstenberg brand—so far, the designer and her family have granted over $35 million (including the biggest donation to the organization, $20 million in 2011) to support and maintain the High Line.
Photo: Diane von Furstenberg’s collection for the High Line, www.thehighline.org
“This special partnership celebrates the High Line’s creative energy and the spirit that Diane herself has brought to our work over the past decade. People once thought that saving the High Line was an impossible dream, but Diane and her family stepped forward with visionary support and guidance to make it a reality. Today the High Line is one of our city’s beloved public spaces, and Diane has inspired us to create new ways to sustain the park’s maintenance and operations, which are funded by the generosity of private donors and initiatives like this special merchandise collection,” shared Joshua David, Co-Founder of Friends of the High Line.
Photo: Diane von Furstenberg’s collection for the High Line, www.thehighline.org