Fujifilm Brings Extreme Photography to Canada

Fujifilm is asking Canadians to submit their extreme testing suggestions for a chance to see them put into action. No idea is too big or too daring—all suggestions will be considered and Fujifilm will pick the most adventurous to be brought to life in a video by Dr. Marvin and Cody, Fujifilm’s extreme testing crew.

The Fujifilm XP10 Xtreme Xperiment Contest is launched to test the adventureproof features of the FinePix XP10 Digital Camera. Shockproof to 1 metre, waterproof to 3 metres, freezeproof to -10°C and mudproof, the XP10 is the ultimate durable compact digital camera and Fujifilm wants Canadians to put it to the test for a chance to win camera prizes or a $5,000 Grand Prize.

Here’s how the contest works:

—Canadians are invited to enter their ideas at www.facebook.com/fujifilmcameras.

—Every two weeks, Fujifilm will pick two extreme suggestions to go head-to-head. The suggestion with the highest number of Facebook fan votes will be made into a video by Dr. Marvin and Cody, and advance to the video voting round.

—In the video voting round, a total of four finalist videos will be created and voted on by Facebook fans. The video with the highest number of votes will win the $5,000 Grand Prize and bragging rights for having the most extreme idea.

Canadians can enter their suggestions until Tuesday, September 28 and vote on the videos until mid-October.