Greenpeace Launches a Logo Creation Challenge for Anti-Nuclear Power Campaign

Earlier this summer,  Greenpeace organized a contest encouraging people all around the globe to redesign BP’s logo after the Gulf oil spill catastrophe. A week before the end of this competition and announcement of the winner, the global environmental organization launched another creative challenge at jovoto, inviting internet users to find a new key visual to support the message «Renewable energy can cover 100% of our power requirements by 2050» for its upcoming anti-nuclear power campaign in Germany.

by ThiK

Germany is on the brink of a crucial change in its energy policy: Will it continue with hazardous nuclear energy and climate-damaging charcoal or will it focus on a consistent change that will lead to renewable energy? If all energy is focused on the expansion of renewables, by 2050 Germany will have covered up to 100 percent of its power requirements with sun, wind and water power as well as biogas and geothermal energy. In September 2010, the federal government of Germany wants to submit a national energy concept which will codify the energy policy for the next decades. Experts, however, doubt the successful coexistence of both energy sources. Even the Environment Council of the federal government states that extended operating times will inhibit the extension of renewables.

by Noergard

Greenpeace wants to accompany this process with a campaign in which as many parliamentarians as possible shall declare themselves in favor of the use of renewables. Thus, Greenpeace intends to exert communicative pressure on the internet and in the street, and therefore turns to the jovoto community to find a logo for the campaign. The contest started on July 27 and is open for submissions until August 15, with the ratings to be submitted until August 22. The overall Community prize money is €2,500.

Recently jovoto teamed up with Starbucks and became a platform for the coffee brand’s The Betacup contest.

by Pommes

by ThiK