Heineken often supports musical and film events worldwide. In August 12—14 the company arranges the Heineken Open Source Stage at Flow Festival—a music and arts festival in Suvilahti, Helsinki, Finland.
The program does not exist yet, because the festival audience can decide on the program during the beginning of summer. After resuming the suggestions Heineken will work up the program for the festival weekend. Ideas can be given at the Flow Festival web page and on Facebook. In just two weeks from the launch of the initiative, the festival audience has suggested over 2,300 musicians, bands and artists.
Participants can propose anything they like and support program numbers that have already been suggested. Heineken will choose the most suitable numbers among the most popular suggestions and invite the stars.
Heineken also involved the local DJ Fiskars to push forward the extremely good ideas so that more people can comment on them. The enthusiastic DJ also keeps up discussions about the Open Source Stage program. The program will be fixed up in June.