In 2013, Lamborghini is celebrating its 50th anniversary and hosting a series of events and promotions to mark its birthday. The iconic luxury sports car brand has released a video teaser, in which it showcases its achievements in car building and looks back at its history. Lamborghini has also launched a dedicated website, www.lamborghini50.com with information on the event, which will become the culmination of the year-long celebrations, hosted in Italy and abroad.

“A history of challenges and uncontested records, set by the ambitious talent of its founder Ferruccio Lamborghini, who decided to create the world’s most beautiful—and powerful—super sports cars at Sant’Agata Bolognese in Italy’s Emilia Romagna region. Lamborghini was born under the sign of the Bull, with a constant view to the future, a desire to achieve the impossible and to make innovative design and technology its signature,” is written on the brand’s main page of the website .

The most prominent event on the program of the 50th anniversary celebrations is the Lamborghini 50th anniversary Grand Tour, which is to be held from May 7 to 11. The brand will draw hundreds of Lamborghinis, from unforgettable historic GTs to the latest futuristic supercars, to its great parade in Italy.

Car owners will be invited to participate in the tour across the most beautiful cities in Italy. Those, who want to take part in the parade across over 1,200 km of Italian countryside, can learn more about packages (which include accommodation for owners and cars, gifts and more) and fees here.