Learn about retail trends, consumer preferences, and strategies to help you create packages that deliver bottom-line results!

Plan to attend a Shelf Impact! Package Design Workshop – interactive instruction conducted in a roll-up-your-sleeves setting. Our one-day program is ideal for designers and other professionals with limited time and resources. Updated with new content for 2010, our workshops are facilitated by package design and marketing expert, Jim George, and Associate Publisher of Packaging World, Jim Chrzan.

The workshop will cover:

• design trends, shopping patterns and consumer preferences
• packaging tactics and sustainable considerations
• managing the creative process effectively
• critiques of existing packages and samples from around the world

Past Attendee List
Sponsor Info
See complete program.

Workshop Price: $425

Stay up-to-date with Package Design Workshop conversations through the Shelf Impact! Group on LinkedIn or by using #pdw in your latest Twitter posting. We want to hear from you!

2010 Workshop Dates & Locations

• April 28 — Minneapolis, MN
• May 12 — New York City
• June 2 — Boston, MA
• June 30 — suburban Chicago
• August 25 — Los Angeles, CA
• September 22 — Philadelphia, PA

Who should attend:

• Professionals at package design firms
• Brand and marketing professionals
• Packagers and co-packers involved with package design decisions
• Agency professionals
• Freelance designers

More information — on http://www.shelfimpact.com/pdw